New Porsche e-Commerce platform

Porsche fans can now enjoy a new online shopping experience with their favourite sportscar brand.

Porsche Cars Australia has launched its new e-Commerce platform to provide even easier online shopping access to its range of luxury lifestyle products and sportscar accessories.

This new digital platform uses Shopify Plus to streamline customers’ online shopping experiences by making it simpler to locate items and easier to progress through the online checkout. Users can complete their purchases simply by logging in with their Porsche ID.

This is also the first time Porsche Cars Australia has offered Porsche Lifestyle items, Tequipment accessories and Classic products at the same online shopping venue.

“Porsche is a leading luxury lifestyle brand and every touchpoint, both offline and online, is an opportunity to delight and excite our customers,” said Daniel Schmollinger, CEO and Managing Director of Porsche Cars Australia.

The new Porsche Cars Australia online shopping platform is the company’s latest digital transformation project. It contributes to the long-term goal of delivering an all-encompassing online ecosystem for Australia’s Porsche community, ensuring customers enjoy easy access to products, events and experiences through a seamless and immersive online journey.

More details

Visit store.porsche.com.au.

Text by
Photos by

Peter Fadeyev

Porsche Cars Australia

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